Best practices for SMB Facebook pages

Best practices for SMB Facebook pages

Considering the most recent stats of Facebook’s daily usage — an astounding 1 billion daily mobile users, to be exact — it’s time to take another look at your company’s page. Even if you’re actively managing your page, changes and updates are so frequent at the social media colossus that there’s likely a feature or opportunity you’ve missed.

VoIP delivers big data to small businesses

VoIP delivers big data to small businesses

Most of us have heard of the wonders that VoIP can provide to businesses, cheaper telephony, more diverse functionalities and increased mobility — but have you heard about the better access to customer data? As technology continues to connect us in new and exciting ways there is an endless supply of data to interpret.

Technology ROI for beginners

Technology ROI for beginners

For many business owners, calculating the return on investment of a new technology purchase can be tricky. Some may not even see the value of calculating it, and therefore skip this step. This, however, can be a costly mistake to your business because if your technology isn’t saving you money, it’s costing you.