Using Pinterest to market your SMB

Using Pinterest to market your SMB

Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic.

Do ugly websites really cost you money?

Do ugly websites really cost you money?

eCommerce websites take longer to create than regular websites. That’s because finding the right plugins and fine-tuning other components such as the blog page takes a lot of time. Only when you’re certain that everything’s in place should you go live with your website.

Why you should review social media policies

Why you should review social media policies

With more and more social media platforms popping up all the time, it can be tough to keep track of social media policies and assess their effectiveness. However, if you fail to review them annually, your employees might get so obsessed with what’s trending on Twitter that they miss their deadlines.

Windows Vista is due to leave Microsoft

Windows Vista is due to leave Microsoft

It’s official. Microsoft is finally letting go of its 10-year-old, often criticized operating system: Windows Vista. From April 11th onwards, the tech company will officially end support for Vista, meaning customers will be deprived of crucial security and software updates.

SMBs are set to enjoy free Windows 10 upgrade

SMBs are set to enjoy free Windows 10 upgrade

If your small- or medium-sized business has yet to get a Windows 10 upgrade, fret not! Microsoft has just announced the good news. The tech giant is bringing back free Windows 10 upgrades exclusively for SMBs that passed on the previous offer. If you’re still doubting about getting that upgrade, these additional facts might help you change your mind.

Collaboration-driving Office 365 updates

Collaboration-driving Office 365 updates

Communication might be the key to personal relationships, but collaboration is the key to business connections. That’s why many small- and medium-sized businesses are looking into Office 365, a productivity and collaboration-enhancing software that allows employees to stay productive on-the-go.

Why Skype for Business Over Skype?

Why Skype for Business Over Skype?

It’s hard to deny how reliable Skype is as a VoIP telephony system. Having something good doesn’t mean you should stop at that; for the sake of your small- or medium-sized business, you should always be on the lookout for the next best thing that helps facilitate your company’s growth.

New SMB dashboard app from Twitter

New SMB dashboard app from Twitter

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous.

2016’s Best CRM Software Options

2016’s Best CRM Software Options

What are the components of a good CRM software? Must it fit into your budget? Should it be easily navigable? Or must it have a simple interface? All the aforementioned qualities are vital, but none of them are important if they don’t meet all your business’s unique needs.

The three types of client virtualization

The three types of client virtualization

According to a Research and Markets report, client virtualization is expected to drive continual growth in the IT sector. Long gone are the days of tedious one-on-one interaction between servers and systems, it is now time to embrace the automated and virtualized alternative.