Data is incredibly valuable. The more of it your business generates, the easier it is to predict market and customer behaviors. Analytics solutions aren’t always the right fit for small businesses, but that doesn’t mean their data isn’t valuable.
With the recent U.S. Senate inquiry into Facebook’s perceived violations, concerns about online privacy are once again thrust into the spotlight. Apple, Google, Amazon, and other tech companies also gather data on their users, so if you’re using Mac or iPhone, you may wonder: How much information does Apple have about you?
What Facebook & Google Know
Let’s first look at what Facebook knows about you.
Facebook is the most popular platform for developing brand awareness because it allows businesses to target users based on what they have posted in the past. But after the recent data breach scandal, is your data still safe? Read on to find out if you need to worry about your privacy.
In March 2018, disturbing reports circulated on the web that revealed a company named Cambridge Analytica harvested confidential details of 50 million Facebook accounts. If you’re concerned that your private details are being passed around by private companies, consider the following 3 tips to maintain a confidential Facebook profile.
Phishing schemes abound every season, and tax season is no exception. It’s an important time of year in the corporate world and cybercriminals are looking to take advantage of it, which is why your business must ensure that your confidential data is kept under lock and key.
Almost every business relies on software to operate, and for most SMBs, the costs of software — including license and maintenance — are painfully expensive. So is there a solution that allows you to leverage the power of software without a high price tag? One candidate is the software delivery service called SaaS. Read on to learn more about it.
Communication is an integral component to any small- and medium-sized business. To ensure the success of your SMB, utilizing the right technology resources is key. Short for fifth-generation wireless systems, 5G is changing essential technology solutions like VoIP. Here are three key changes you need to look out for.
Unlike those who attend Hogwarts, magicians rely mainly on subtle sleight of hand to convince others that they managed to make coins disappear into thin air. The same concept applies to ransomware. How can it complete its mission in a suit labeled with the word “Villain”? Nowadays, ransomware fashions various disguises that render it undetectable.
Most of us have heard of the wonders that VoIP can provide to businesses, cheaper telephony, more diverse functionalities and increased mobility — but have you heard about the better access to customer data? As technology continues to connect us in new and exciting ways there is an endless supply of data to interpret.
Recent research by Burning Glass revealed that nearly 8 in 10 middle-skill jobs now require digital proficiency – and jobs that require digital skills pay an average of 18% more than those that don’t. Essentially, the more literate you are digitally, the more money you will make.